The Application of Politeness Principles in International Business Negotiation
2.1 Politeness Principle (PP) and the Maxims of PP. 3
2.2 Brown and Levinson’s face theory. 4
3.Language Features of Business Negotiation. 10
- 1 Idiomatic and professionalized terms. 10
- 2 Vague language. 11
- 3 Polemic and persuasive expressions. 12
4 Application of Politeness Strategy in Business Negotiation. 14
- 1 The application of tact maxim.. 14
- 2 The application of generosity maxim.. 16
- 3 The application of euphemistic expressions. 18
- Conclusion. 20
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