台湾平面包装设计特点
随着时代的发展,目前市场上产品的包装琳琅满目,所以,目前产品的包装的平面设计好坏直接影响到其销售与市场价值。本文首先分析了包装的概念,然后就台湾包装平面设计的特色分析,阐述其受到国外文化与艺术风格影响,并且结合当地文化、教育因素影响形成台湾地方特色包装。并且通过实例分析,进一步描绘出台湾平面包装的特点,最后依此总结出自己的观念,为中国未来包装的平面设计提出自己的看法。
Along with the development of the era, full of beautiful things in eyes of the packing of the products on the market at present, so the product packaging graphic design quality directly affects its sales and market value.This paper first analyzes the concept of packaging, then Taiwan’s packaging graphic design characteristic analysis, elaborated its affected by foreign culture and artistic style, and combine the local culture, education factors packaging form Taiwan local characteristics.And through the case analysis, to further delineate the characteristics of Taiwan flat packaging, this finally sums up his own ideas for China’s future packaging graphic design proposed own view.
Key words:Packaging;The plane design;Taiwan.culture
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