摘 要
旅游资源整合是为了保证区域旅游资源的整体性、系统性和全面协调性,围绕发掘和增强旅游竞争力为中心,对整个区域进行整合开发,使区域旅游资源形成一个良好的空间互补关系,组合成为具有统一功能的整体,从而实现区域旅游资源市场价值最大化和综合效益最大化。
文章首先研究了国内区域旅游合作、旅游资源整合开发等方面的研究进展,并对旅游资源、旅游资源整合、深度开发的概念做了相关界定,同时,对相关理论进行了探索研究,从系统理论、区域经济增长理论、可持续发展理论、共生理论、旅游地生命周期理论中找到了研究的理论支撑。对区域现状的研究是一切工作的基础,因此,文章对临潼的旅游资源整合及深度开发的现实条件做了详细研究。介绍了临潼的区位条件、地质地貌、社会经济,对旅游资源进行了系统梳理,研究了资源的类型、分布以及特色,并对地震造成的影响做了客观评价。通过上面的分析,找出了目前旅游业发展中存在的问题,旅游资源整合便非常必要。因此,针对这些问题,文章提出临潼旅游资源整合的战略目标、指导思想,即打造“千山佛地,温泉之都”,在目标这个统率下,实施旅游景区整合、旅游品牌整合、旅游设施整合、管理运作体制整合、区域资源整合五大策略。
关键词:旅游资源;整合开发;管理运作;
The integration of tourism resources is to ensure the regional tourism resources overall, systematic and comprehensive coordination of the, around the excavation and enhance tourism competitiveness as the center, the integration of the regional development, the regional tourism resources to form a good complementary relationship, combined into unified whole, so as to realize the regional market value of tourism resources and to maximize the overall benefit maximization.
Firstly, this article has studied the domestic regional tourism cooperation, integration and development of tourism resources, such as research progress, and the concept of tourism resources, tourism resources integration, the depth of the development of the related definition, at the same time, the relevant theory of exploration and research, based on the theory of system theory, regional economic growth, sustainable development theory, symbiosis theory, the tourism destination life cycle theory to find the theoretical support for the research. The research on the regional status quo is the basis of all the work, so the article makes a detailed study on the integration of tourism resources and the actual conditions of the development of Lintong’s tourism resources. This paper introduces the location condition, geological landform and social economy of Lintong, systematically combs the tourism resources, studies the types, distribution and characteristics of the resources, and makes an objective evaluation of the impact caused by the earthquake. Through the above analysis, we find out the problems existing in the development of tourism industry, and the integration of tourism resources is very necessary. Therefore, aiming at these problems, this paper proposes Lintong tourism resources integration strategy target, guiding ideology, that is, to build a “Qianshan Buddha, hot spring”, under the command, the implementation of tourism integration, tourism brand integration, tourism facilities integration, management and operation of the body of integration, regional resources integration of the five strategies.
KEY WORDS:Tourism resources; Integrated development; Management operation;
目 录
1.3主要研究内容和采用方法……………………………….. 9
2相关概念及理论依据……………………………………….. 10
2.1.2 旅游资源整合………………………………….. 11
2.2.2 区域经济增长理论………………………………. 13
2.2.5 旅游地生命周期理论…………………………….. 15
3临潼旅游资源的整合开发现状及存在问题分析……………………. 15
3.1临潼区旅游资源简介………………………………….. 15
3.3临潼区旅游资源规划现状………………………………. 18
3.3.1从游客构成及其规律角度现状分析…………………… 18
3.3.2从临潼旅游产业对当地经济影响角度现状分析………….. 22
3.3.3从临潼旅游资源开发条件现状分析…………………… 26
4临潼旅游资源的整合开发合理化对策…………………………… 30
4.5加大旅游宣传和品牌开发力度…………………………… 32