论大众传媒对青少年主流价值观的负面影响——以电视和网络传媒为例
摘要
信息时代的快速发展，使得大众传媒逐渐成为了人们日常生活中的一部分，虽然信息的传播丰富了人们的视野、增长了见识，但是对于自我意识还不完善的青少年却也有着诸多的负面影响。本文从现状大众媒体的发展，分析了大众媒体在暴力和色情题材上的利用、对名牌以及奢华生活的过度宣传、对美的另类解释三个方面存在的问题，对青少年在成长过程中价值观塑造带来的不利影响，例如：暴力和色情现象严重、享乐主义和个人主义凸显、整体价值观趋于功利性等。最后提出了解决这些问题的建议和方法，主张在政府加强对大众传媒的管理力度、学校和家庭加强对青少年的教育力度，增强青少年自主选择能力和审美能力三个方面加以应对，尽可能的减轻大众媒体对青少年主流价值观的负面影响效果。
关键词：大众传媒；青少年；价值观；负面影响
On the mass media to the mainstream values of the youth ‘s negative effect——television and the network media as an example
Abstract
The rapid development of the information age, the mass media has gradually become part of everyday life, although the dissemination of information to enrich people’s field of vision, the growth of knowledge, but the ego is not perfect in adolescents but also has a lot of negative effect. This article from the status quo of the development of the mass media, the mass media in the analysis of violence and sex of subject, use of famous brand and luxurious life of excessive conduct propaganda, to the United States in the offbeat explain three aspects of problems, on adolescent grow up in the process of shaping the values brought adverse effect, for example: violence and pornography phenomenon is serious, hedonism and individualism highlighted, overall values tend to be utilitarian. Finally some suggestions on solving these problems and method, advocate in the government to strengthen the management of mass media, schools and families, to strengthen their education, enhance their capability of independent choice and aesthetic ability three respects to deal with, as far as possible loss of mass media on the mainstream values of the youth ‘s negative effect.
Key words:Mass media；adolescent；values；negative effect
目 录
1、引言…………………………………………………………………………………………………………. 1
2、大众传媒的现状及问题…………………………………………………………………………….. 1
2.1 大众传媒的发展现状………………………………………………………………………… 1
2.2 大众传播的模式分析——以《快乐大本营为例》……………………………… 1
2.3 大众传媒内容存在的问题…………………………………………………………………. 3
2.3.1 对暴力和色情题材的滥用……………………………………………………….. 3
2.3.2 对名牌以及奢华生活的过度宣传…………………………………………….. 3
2.3.3 大众传媒在价值取向上偏向功利化…………………………………………. 4
3、 大众传媒对青少年主流价值观的负面影响………………………………………………. 4
3.1 暴力和色情现象严重，影响青少年遵纪守法价值观的形成……………….. 4
3.2 享乐主义和个人主义凸显，影响青少年艰苦奋斗价值观的形成………… 5
3.3 大众传媒的商业性影响青少年整体价值观取向…………………………………. 5
4、应对大众媒体对青少年价值观负面影响的的措施……………………………………… 6
4.1 政府加强对大众传媒的管理力度………………………………………………………. 6
4.2 加强学校和家庭教育………………………………………………………………………… 6
4.3 完善相关的法律法规………………………………………………………………………… 6
5、结论…………………………………………………………………………………………………………. 6
参考文献……………………………………………………………………………………………………….. 8
致谢………………………………………………………………………………………………………………. 8
