浅谈平面设计在房产广告中的应用
[摘要]摘要在房地产广告领域,中国当代平面设计的发展异常迅猛。在房地产广告平面设计的发展中,大部分是因市场需求而产生的自发式发展,但经过长时间的演进,这类设计也积累了一些问题。本文试从中国房地产广告中的当代平面设计市场入手,分析行业现状,并找出发展之下的问题所在,以此来为设计行业把脉,并对未来的发展趋势提出预期和建议。
关键词:平面设计 房产 广告
Abstract
In the field of real estate advertising, contemporary graphic design of China ‘s rapid development. In the real estate advertisement plane design development, mostly because of market demand to produce spontaneous development, but after long time of evolution, this design also accumulated a number of issues. This paper from the Chinese real estate advertising in contemporary graphic design market proceed with, the analysis of the current status, and to find out the development problem, in order to design industry pulse, and the future development trend put forward expectations and suggestions.
Key words: real estate advertising graphic design
目录:
一、平面广告设计的概况
二、当代平面广告设计在房地产领域的发展现状
三、房地产平面广告设计特点
四、平面广告设计在房地产的未来发展趋势