摘 要
现在，随着人们对休闲娱乐活动需求的增加，休闲旅游，尤其是乡村休闲旅游成为越来越多人的选择。在这个过程中，乡村采摘体验旅游逐步发展起来，受到了人们的欢迎，在这个发展过程中，乡村采摘体验与地方文化的融合成为关注的一个重要问题。如果实现两者的融合，更好地彰显出地方乡村特色，让人们在体验乡村采摘乐趣的同时能够感受到地方特色文化，就成为核心问题。本研究主要针对这一问题展开，对乡村采摘体验与文化融合进行探索，进一步提升乡村采摘的文化内涵，并且探索可行性较高、执行力更强的途径，并且在此基础上构建科学的环境评估系统，更好地实现乡村采摘与乡村环境的和谐发展。
关键词：乡村采摘；地方特色文化；旅游产业；
Abstract
Now, with the increasing demand for leisure and recreation activities, leisure tourism, especially rural leisure tourism has become more and more people’s choice. In this process, the rural picking experience tourism has gradually developed, and has been welcomed by people. In the process of development, the integration of rural picking experience and local culture has become an important issue. If the realization of the integration of the two, to better highlight the local rural characteristics, so that people can experience the joy of rural picking at the same time to feel the local culture, has become the core issue. This study focuses on the issues of rural picking experience and cultural integration to explore, to further improve the rural picking cultural connotation, and explore ways of execution, more feasible, and on the basis of building environmental assessment system of science, to better achieve the harmonious development of rural and rural environment picking..
Key words: Rural picking; local culture; tourism industry；
目 录
1.1选题背景…………………………………………………… 1
1.2研究意义…………………………………………………….. 1
1.3国内研究现状…………………………………………………. 2
1.4国外研究现状…………………………………………………. 4
1.5研究方法…………………………………………………….. 6
1.6 国内外研究评述………………………………………………. 6
2.1乡村采摘体验概念……………………………………………… 8
2.2乡村采摘业发展的作用………………………………………….. 8
2.3旅游业发展基本理论……………………………………………. 9
2.3.1旅游者行为理论………………………………………….. 9
2.3.2可持续发展理论………………………………………….. 9
2.3.3区域经济发展理论……………………………………….. 10
2.3.4旅游开发理论…………………………………………… 10
2.3.5供求理论………………………………………………. 11
2.3.7增长极理论…………………………………………….. 11
2.3.8采摘型乡村旅游地季节性的成因…………………………….. 12
2.4地方文化理论基础…………………………………………….. 14
2.4.1文化价值理论…………………………………………… 14
2.4.2人类学理论…………………………………………….. 15
2.4.3文化旅游理论…………………………………………… 15
2.4.4休闲体验经济理论……………………………………….. 16
2.2.4 体验经济理论………………………………………….. 16
3 乡村采摘与地方文化结合存在的问题………………………….. 17
3.1与文化结合不紧密…………………………………………….. 17
3.2文化缺乏特色………………………………………………… 18
3.2知名度低……………………………………………………. 18
3.3人才匮乏……………………………………………………. 19
3.4企业融资难，基础设施差……………………………………….. 20
3.5政府扶持力度不足…………………………………………….. 20
4 对于乡村彩摘与地方文化融合的建议………………………….. 21
4.1.发展生态农业……………………………………………….. 21
4.2.拓展产品…………………………………………………… 21
4.3利用科技将采摘与特色文化结合………………………………….. 22
4.4乡村文化升华………………………………………………… 22
4.5加强文化与采摘体验结合……………………………………….. 23
4.6开发文化名人、节庆…………………………………………… 24
4.7加强融资发展………………………………………………… 26
4.8捕捉政策机遇………………………………………………… 26
4.9提升居民素质，引进人才……………………………………….. 26
