摘要
现代商业展示设计就是运用人类社会的先进科学技术和现代化的商业管理手段，通过各种传播媒体的性需求，创造出多变的视觉传达效应，来完成属于商业范畴的媒人策划，进而以崭新的商品观念去影响顾客的购物心理，使消费者在展示形式的感化之下，对商品进行有机的选择。现代商业展示空间能有效地传递企业商品的信息，树立企业和商品的良好形象，是传播企业和产品信息的十分重要的手段。可见展示设计是一门综合学科，同时也是一种宣传的手段，这一点在在商业展示中表现尤为明显。
关键词：展示设计；视觉元素；展示空间
Abstract
Modern commercial display design is the use of human society advanced science and technology and modern business management tools, and convey the effect of the sexual needs of a variety of media, creating a changing visual the matchmaker planning to complete the commercial areas, and then with a newthe commodity concept to affect the customer’s shopping psychology, so that consumers for goods in the display form of probation under the organic choice. Modern commercial display space can effectively pass on information of corporate goods, to establish a good image of the enterprises and commodities, is a very important means of dissemination of corporate and product information. Visible display design is an integrated discipline, is also a means of propaganda in the commercial display of performance is particularly evident.
Keywords: Exhibition Design, Visual elements , Exhibition space
目录
摘要………………………………………………………………………………………… 1
Abstract ………………………………………………………………………………………1
前言 …………………………………………………………………………………………1
- 现代展示空间设计分析
1.1现代展示空间………………………………………………………………………………1
1现代展示空间的概念………………………………………………………………………2
2现代展示空间设计的基本规则……………………………………………………………3
1.2现代展示设计中视觉元素的基本概念……………………………………………………3
二、民族视觉元素在产品包装设计中的应用分析
2.1民族图形元素在展示设计中的应用…………………………………………………4
2.2 民族文字元素在展示设计中的应用 ………………………………………………4
2.3民族色彩在展示设计中的应用………………………………………………………5
三、民族视觉元素在现代展示空间中运用的展望
结语……………………………………………………………………………………………10
注释……………………………………………………………………………………………10
参考文献 ………………………………………………………………………………… 11
致谢……………………………………………………………………………………………12
