目录
内容提要……………………………………………………………………. 1
Abstract……………………………………………………………………. 1
引言……………………………………………………………………….. 2
一、存货的基本概念和意义……………………………………………………… 2
(一)存货管理的概念……………………………………………………… 2
(二)存货管理的意义……………………………………………………… 2
二、国美电器存货管理现状……………………………………………………… 3
(一)国美电器及存货管理有关情况概述……………………………………….. 3
(二)国美电器存货管理存在的问题…………………………………………… 4
1.分类管理不到位……………………………………………………… 4
2.淡旺季管理措施区分不明显…………………………………………….. 4
3.二类供应商的信息可能导致牛鞭效应……………………………………… 5
4.使得零供双方的合作失去法律的保障……………………………………… 5
5.部分存货并不适应市场需求…………………………………………….. 5
三、解决国美存货管理的对策……………………………………………………. 5
(一)强化分类管理……………………………………………………….. 5
(二)针对不同销售季节进行针对性的管理……………………………………… 6
(三)加强存货资金管理,确保存货资金链的通畅。………………………………. 6
(四)建立健全实物资产管理的岗位责任制度。………………………………….. 6
(五)重视市场调研……………………………………………………….. 6
四、结语……………………………………………………………………. 7
参考文献……………………………………………………………………. 8
致谢……………………………………………………………………….. 9
【内容提要】近几年来,随着我国市场经济的快速发展,诸如国美这样的国内的家电零售连锁企业得到了很大的发展,但是现阶段许多家电零售连锁企业还没有创新经营理念和成熟的存货管理模式,尤其是2004年我国宣布取消一切对外资的限制,全面开放零售业后,存货管理模式落后问题更加凸显,例如存货管理模式不完善和监督力不强,造成存货积压、资金周转困难以及由于产品技术更新过快造成的存货淘汰,给企业的经营活动造成了极大的障碍。所以,加强对存货的管理,建立高效率的存货管理模式己成为当务之急。本文结合国美电器存货管理,针对存货管理存在的问题提出对策。
【关键词】商业企业;存货管理;对策
【Abstract】 in recent years, along with the rapid development of the market economy in our country, such as gome this kind of domestic household appliance retail chain enterprises get great development, but at present many home appliance retail chain enterprise has not innovation management idea and mature inventory management mode, especially in 2004, announced the cancellation of all the limits of the foreign capital, fully open business, inventory management pattern behind become more prominent problems, such as inventory management mode not perfect and supervision and force is not strong, causing the stock, fund turnover and backlog difficult because the product update technology caused by the rapid inventory knocked out, to the enterprise the management activities has caused great obstacles. Therefore, strengthens to the inventory management, set up efficient inventory management mode has become a top priority. Combining with the gome inventory management, inventory management for existence the question put forward countermeasures.
【Key words】 business enterprise; Inventory management; countermeasures