我国中小物流企业竞争力研究
中小物流企业是我国物流产业的主体，其是否可以发展壮大，是我国物流企业快速成长的关键。抓住企业的竞争重点，找出其存在的问题，尽快培育、强化企业核心竞争力，才能使企业获得长久的竞争优势，也是中小物流企业当前最为关键的任务。
物流业作为我国新兴的行业，在经济全球化特别是金融危机的爆发后，经营环境变得日趋复杂和不确定， 竞争变得日益的激烈。而中小物流企业面对国外物流企业和国内大型物流企业的竞争，企业的生存发展已经进入很大的困境，经过金融危机的洗礼和行业洗牌，中小物流企业应考虑企业变革增强竞争优势，重新取得市场竞争力。本文对照世界发达国家或地区企业物流的运作模式和中国企业物流的现状，提出了中国企业物流的发展战略。
关键词：物流企业；竞争力；物流
Research on the competitiveness of small and medium-sized logistics enterprises in China
Abstract
The middle and small logistics enterprise is the main body of China’s logistics industry, whether it can grow and develop, is China’s logistics enterprises rapid growth key. Enterprises to seize the key competition, find out the problem that its exist, breed as soon as possible, strengthen the core competitiveness of enterprises, in order to enable enterprises to obtain long-term competitive advantage, but also small and medium-sized logistics enterprises in the current critical task.
The logistics industry as our country’s burgeoning industry in the economic globalization, especially with the outbreak of the financial crisis, business environment has become increasingly complex and uncertain, competition becomes increasingly fierce. But the small and medium-sized logistics enterprises in the face of foreign logistics enterprises and large domestic logistics enterprises in the competition,the survival and development of enterprises has entered a lot of trouble, after the financial crisis and the industry reshuffle, the small and medium-sized logistics enterprises should consider the enterprise reform and enhance competitive advantage, to gain market competitiveness. This world developed country or region controlled enterprise logistics operation pattern and the Chinese enterprise logistics present situation, proposed the Chinese enterprise logistics development strategy.
Key words: logistics enterprise； competitiveness； logistics
摘 要……………………………………………………………………………………….. 1
目 录……………………………………………………………………………………….. 3
一、研究的背景及意义………………………………………………………………. 1
二、中国中小物流企业概述……………………………………………………….. 2
（一）中国中小物流企业的概念…………………………………………… 2
（二）中小物流企业的经营特点…………………………………………… 2
三、我国中小物流企业的SWOT分析………………………………………… 3
（一）我国中小物流企业竞争力的优势………………………………… 3
（二）我国中小物流企业所存在不足……………………………………. 4
（三）我国中小物流企业存在的机会……………………………………. 5
（四）我国中小物流企业的威胁…………………………………………… 6
三、中国中小物流企业提高竞争力的重点………………………………….. 7
（一）资金方面……………………………………………………………………. 8
（二）客户战略合作伙伴关系方面……………………………………….. 8
（三）人才培养方面…………………………………………………………….. 8
（四）信息化方面………………………………………………………………… 9
四、中国中小物流企业提高竞争力水平的对策…………………………… 9
（一）缔结战略联盟…………………………………………………………….. 9
（二）加强物流学科建设，加快人才培养…………………………….. 9
（三）积极使用高科技物流设备，改善物流管理技术…………… 9
（四）提高中小物流企业竞争力水平的政府措施………………… 10
（四）企业构筑一体化物流战略…………………………………………. 10
（五）信息管理下的连锁经营模式……………………………………… 11
五、总结………………………………………………………………………………….. 12
参考文献………………………………………………………………………………….. 12
