摘 要
随着我国经济的快速发展，我国的零售业也得到了一定的发展空间，自从我国入世以后我国对零售业的市场进行了结构调整，并获得了一定的成效。由于发达国家的零售业起步比较早，发展比较快，所以一些跨国公司将矛头指向了中国的零售业，通过对我国零售业的并购来获取利润。自入世以来，我国的零售企业应对跨国公司的并购的对策发生了一些变革，本论文将从入世前后的我国零售业的结构变化入手，对其进行探讨研究，并最终提出应对跨国公司的并购以及国内零售业的发展提出了可行的对策。希望本论文的研究将对我国零售业的发展起到一定的积极作用。
关键词：入世前后；零售业；跨国公司；并购
With China’s rapid economic development, China’s retail industry also got certain development space, since China’s accession to the WTO on China’s retail market structure adjustment, and obtained certain result. As a result of developed country’s retail industry starts earlier, development is rapidder, so some multinational companies targeting China’s retail industry, through to our country retail acquisition to profits. Since the accession to the WTO, China’s retail enterprises transnational mergers and acquisitions strategy has had some changes, this paper will from before and after entering WTO of China’s retail industry structure change proceed with, discussed the research, and finally put forward to answer transnational corporation M & A as well as the development of the domestic retail industry put forward feasible countermeasures. I hope the research will be on the development of China’s retail industry has played a positive role.
Keywords： Before and after entering into WTO; retail; multinational company; mergers and acquisitions
目 录
3.入世前后国内零售市场对市场结构作出的调整……………………. 4
3.1我国大型百货店加快了调整与创新的步伐…………………… 4
3.2对超级市场业态结构进行的调整………………………….. 5
4.跨国公司并购中国零售企业的现状…………………………….. 5
4.1以同业态并购为主, 多业态并购逐渐涌现…………………… 5
4.3零售业并购中民营资本的大举渗透………………………… 6
4.4本地并购势头不减, 跨地区并购逐渐增多…………………… 6
5.跨国企业在华并购所带来的正面和负面的影响……………………. 7
6.针对目前跨国零售企业在华并购，我国应采取的对策……………… 10
